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A couple things we’ve been working on are responsiveness, and customer satisfaction. Responsive Web Design (RWD) is the application of building your website(s) with the idea they may be viewed on various devices, be it a cell phone, tablet or desktop computer. For example, if this post is difficult to navigate or read in your current viewer, please let me know. It should resize as your display does.
To celebrate our one year anniversary, I’m excited to announce some lower prices, as well as some new features. For our first year, we’ve been offering a single plan, at $399. This is when some of our competitors charge between $2,000 and $5,000 for the same service, and we have you up and running in one day. Instead of moving closer to our competitors, we’re making it even easier to choose us; our introductory website package is now only $299!
If you authored websites with HTML in the past you probably remember meta keywords tags; these have effectively been rendered useless, as so many people used keywords that weren’t applicable to their site to gain traffic that would have otherwise gone to their competitors. Because of this, Google no longer uses meta keyword tags in web ranking; however, they do still utilize “description” meta tags for results snippets as described in this article.
Many site content providers have been told they need to make customer conversion a priority, but at what cost? For example, many people are annoyed when they go to a website for the first time and get a popup that prevents them from reading the content on the page. Instead of converting your potential customer, it’s a lot more likely they will be inclined to not return again due to the annoyance.
Any self-described social media expert will tell you that you have to be on Twitter, but do you really? That’s something you should evaluate. Are your potential customers active on social media, and if they are, are you likely to to convert them via your social media marketing?