<?xml version="1.0" encoding="utf-8"?><feed xmlns="http://www.w3.org/2005/Atom" ><generator uri="https://jekyllrb.com/" version="4.4.1">Jekyll</generator><link href="/feed.xml" rel="self" type="application/atom+xml" /><link href="/" rel="alternate" type="text/html" /><updated>2026-02-10T22:50:17-08:00</updated><id>/feed.xml</id><title type="html">One Day Website</title><subtitle>Custom-built, blazing-fast websites delivered in one day. No WordPress bloat, no Wix trackers — just a fast, SEO-optimized site for your business.</subtitle><author><name>Your Name</name></author><entry><title type="html">Cheap Vps Hosting</title><link href="/cheap-vps-hosting-options/" rel="alternate" type="text/html" title="Cheap Vps Hosting" /><published>2023-03-06T00:00:00-08:00</published><updated>2023-03-06T00:00:00-08:00</updated><id>/cheap-vps-hosting</id><content type="html" xml:base="/cheap-vps-hosting-options/"><![CDATA[<p>Instead of hosting services or websites on your own device, you might be looking for cheap hosting alternatives. A few other useful options might be a backup mail server, or a private disk storage option using a tool like <a href="cryptomator.org">Cryptomator</a>, or testing out a new application.</p>

<p>If it’s a web server or application, consider putting it behind a CDN like <a href="https://www.cloudflare.com/plans/free/">Cloudflare’s free CDN tier</a></p>

<p>We’ve not tried all of these, so be sure you read their terms of service and privacy policy, as well keep a keen eye out for “upsell” options that add to the cost, and make sure you have tools in place to detect when things like storage or network access is close to hitting the limits.</p>

<p>In order by price, starting with the lowest first:</p>

<ul>
  <li><a href="https://www.scaleway.com/en/pricing/?tags=compute">Scaleaway</a> ~€0.36/year</li>
  <li><a href="https://my.webhorizon.net/order/main/packages/nat/?group_id=57">Web Horizon</a> $6.90 USD/year</li>
  <li><a href="https://natvps.net/">NatVPS</a> $7 USD/year</li>
  <li><a href="https://vps.hosting/?cmd=cart&amp;action=add&amp;id=184">VPS.Hosting</a> under $10 EUR/year ~10.6 USD/year</li>
  <li><a href="https://www.ionos.ca/servers/vps#plans">IONOS</a> $12 CAD/year</li>
  <li><a href="https://greencloudvps.com/billing/store/budget-kvm-sale">Green Cloud</a> $15 USD/year</li>
  <li><a href="https://www.buyvm.net/kvm-dedicated-server-slices/">BuyVM</a> $20 USD/year</li>
  <li><a href="https://www.racknerd.com/ryzen-vps">RackNerd</a> $23 USD/year</li>
  <li><a href="https://www.vultr.com/pricing/#cloud-compute/">Vultr</a> $30 USD/year</li>
  <li><a href="https://my2.dataideas.com/store/amd-ryzen-kvm-vps-shared-cpu">DataIdeas</a> $45 USD/year</li>
  <li><a href="https://ramnode.com/">RAM Node</a> $48 USD/year</li>
  <li><a href="https://vpshostingservice.co/store/server-host-linux-vps-ssd">VPS Hosting Service</a> $60 USD/year</li>
  <li><a href="https://www.hetzner.com/cloud">Hetzner</a> $60 USD/year (4GB RAM)</li>
</ul>

<p>Here are a few services that offer free tiers (watch for usage/time limits when you move to paid tier!):</p>

<ul>
  <li><a href="https://www.cloudflare.com/plans/free/">Cloudflare</a></li>
  <li><a href="https://www.oracle.com/ca-en/cloud/free/">Oracle Cloud</a></li>
  <li><a href="https://cloud.google.com/free">Google Cloud</a></li>
  <li><a href="https://fly.io/docs/about/pricing">Fly.io</a></li>
</ul>

<p>Here are a few aggregators worth checking out as well for more options:</p>

<ul>
  <li><a href="https://www.serverhunter.com/">Server Hunter</a></li>
  <li><a href="https://lowendstock.com">Low End Stock</a></li>
</ul>

<p>We recommend these VPS’ over a service like Wix or Squarespace hosting, as you get a lot more control and power, and these two hosting services are known for embedding privacy trackers on the “free” websites they offer. If you want to ensure you’re on a fast back bone however, as Google punishes website’s SEO if a website takes longer than 3 seconds to load, have us help us get you on a fast host and optimize your websites or applications.</p>]]></content><author><name>Kris</name></author><category term="Tech Tip" /><summary type="html"><![CDATA[Instead of hosting services or websites on your own device, you might be looking for cheap hosting alternatives. A few other useful options might be a backup mail server, or a private disk storage option using a tool like Cryptomator, or testing out a new application.]]></summary></entry><entry><title type="html">Embedding Forms Into Your Website</title><link href="/embedding-forms-into-your-website/" rel="alternate" type="text/html" title="Embedding Forms Into Your Website" /><published>2022-10-27T00:00:00-07:00</published><updated>2022-10-27T00:00:00-07:00</updated><id>/embedding-forms-into-your-website</id><content type="html" xml:base="/embedding-forms-into-your-website/"><![CDATA[<p>While it’s common to use platforms like Google Forms and embed them into your website, there are more advanced tools that allow you to embed and integrate them more transparently. Here I rewview several options as I search for a solution I’d like to use myself. One thing I’m concerned with is jurisdiction where the company is based, as you want to ensure you’re trusting they’re in a region with good privacy laws so they can’t scrape/leverage the content in your submission forms. I also then compare the free tier options with the first paid tier in my comparisons below.</p>

<ul>
  <li><a href="https://getform.com/">GetForm</a> - Cyprus, 100 free responses a month (all features included in free plan!), then $10/m for 1000 subs/m</li>
  <li><a href="https://usebasin.com">Basin</a> - Canadian, so must adhere to stronger privacy laws than most, only one free form though (everyone else offers unlimited), and $10/month for 1000 submissions/month</li>
  <li><a href="https://smartforms.dev">SmartForms.dev</a> - Brazilian, Forever free with unlimited forms up to 50 submissions a month, after that only $4.50 USD/month for 1000 submissions/month.</li>
  <li><a href="https://formsubmit.co/">FormSubmit</a> - No idea where these guys are based, Appears to be fully free. No login needed, no php/js or backend code, they email you the submissions)</li>
  <li><a href="https://formspree.io">FormSpress</a> - Texas, USA. 50 free submissions a month, unlimited forms. First tier only allows 5 forms at $8 USD/m.</li>
</ul>]]></content><author><name>Kris</name></author><category term="Tech Tip" /><summary type="html"><![CDATA[While it’s common to use platforms like Google Forms and embed them into your website, there are more advanced tools that allow you to embed and integrate them more transparently. Here I rewview several options as I search for a solution I’d like to use myself. One thing I’m concerned with is jurisdiction where the company is based, as you want to ensure you’re trusting they’re in a region with good privacy laws so they can’t scrape/leverage the content in your submission forms. I also then compare the free tier options with the first paid tier in my comparisons below.]]></summary></entry><entry><title type="html">Starting In Victoria Bc</title><link href="/starting-in-victoria-british-colombia/" rel="alternate" type="text/html" title="Starting In Victoria Bc" /><published>2021-01-15T00:00:00-08:00</published><updated>2021-01-15T00:00:00-08:00</updated><id>/starting-in-victoria-bc</id><content type="html" xml:base="/starting-in-victoria-british-colombia/"><![CDATA[<p>This is our origin story, how One Day Website started in Victoria, British Colombia. For those unfamiliar, we’re on the southern tip of Vancouver island, a 90 minute ferry ride from Vancouver. I’d lived in Victoria for many years, had built many websites for myself, but I never considered doing it professionally.</p>

<p>One night I got a call from my friend, on a Friday night, from a friend asking me if I could build her a website for an event related to Canadian documentaries she was working on. As I was telling her I didn’t really offer that, I was asking her what she needed and why, when she explained she already had a word document with the content for the website including page layout, pictures, and copy (text content).</p>

<p>I told her she could spin this up quite quickly with Wordpress, but she was unfamiliar. As she already had the content, which is the hard part, I told her I would help her out. I simply registered her chosen domain name for her, pointed to a shared web host I already used, installed and configured Wordpress, and then added her content. The next day I called her and told her to go the URL in her browser to check it out. She was amazed how I could have this all setup for her in a day, and asked how much I would charge her. I had no idea on pricing at the time, I was happy to help her out, so I quickly just said a number where I was more asking than telling, “$399? I’ll include hosting for the next year”. She gasped and I laugh that to this day I didn’t know at that moment if I was underpriced or overpriced.</p>

<p>She told me that the quote she got from the other website development businesses here in Victoria had quoted her $5000-8000 and told her it would take 3 months to build such a website. I couldn’t believe web development shops would charge someone so much, but she was impressed. “Can you provide me the same website but in French?” I replied, “For another $399? If you have the content, I’ll do it in one day!” and that’s how One Day Website was born. I registered the French version of her domain name and had her French website up the next day. Over the next month or two I had over 6 people call me, all referrals from her, “Are you the guy that can build a website in one day for $399?” “If you have the content, yup!”</p>

<p>From my condo here on Vancouver island, I was starting to get calls from all over Canada to the same effect. Always the entrepreneur, I registered OneDayWebsite.ca, and it’s been running since. I haven’t paid a dime in advertising, we operate solely off word of month. That will be 10 years ago this June, back in the spring of 2011!</p>

<p>We still offer websites in one day, we register the domain name for you, setup Wordpress, configure SSL/TLS so it’s secure, and offering one year of hosting all for a year, we’ve since dropped the price down to $299 in our little market niche. It’s cheaper to do it yourself, but we’re cheaper and faster than the other hosting providers or web development companies here on the island in terms of doing all of the tech stuff for you, so you can stay focused on the content and copy for your website. We’ve since expanded to Vancouver and have most of our clients here in British Colombia, we’ve got customers across Canada and around the world, but I’ll save the story of our expansion for another day.</p>

<p>Thanks for reading! It will be fun to read and reflect on our origin story in another decade from now!</p>]]></content><author><name>Kris</name></author><summary type="html"><![CDATA[This is our origin story, how One Day Website started in Victoria, British Colombia. For those unfamiliar, we’re on the southern tip of Vancouver island, a 90 minute ferry ride from Vancouver. I’d lived in Victoria for many years, had built many websites for myself, but I never considered doing it professionally.]]></summary></entry><entry><title type="html">Building Your Business Website</title><link href="/building-your-business-website/" rel="alternate" type="text/html" title="Building Your Business Website" /><published>2021-01-12T00:00:00-08:00</published><updated>2021-01-12T00:00:00-08:00</updated><id>/building-your-business-website</id><content type="html" xml:base="/building-your-business-website/"><![CDATA[<p>When building your website, it’s a bit overwhelming, and you’ve likely been recommended a certain provider that is as cheap and easy as possible. Like everything in business, you have to choose if you’d rather spend time, or money on building out your website. This post goes over the questions you should ask, no matter which provider you choose.</p>

<p>Before I jump in with the technical questions you should ask, I’ll start with a few definitions that should be of help:</p>

<ul>
  <li>Domain name registrar. This is where you register your domain name. 
<a href="https://GoDaddy.com">GoDaddy</a> is the most popular. <a href="https://www.barmetal.com">BareMetal</a> is a great Canadian alternative we’ve used for years, especially for .ca domain name and we like they give a portion of their profits to the <a href="https://www.eff.org/">EFF</a>. We also like <a href="https://porkbun.com">Porkbun</a> as of writing this, they serve most of the top level domains (<a href="https://porkbun.com/products/domains">TLDs</a>).</li>
  <li>Domain name service (DNS). 
This is the service that will point your domain name to the internet address (IP) of your hosting provider. When you type a URL in your browser like onedaywebsite.ca, under the hood your computer does a DNS request to a name server that replies with the IP address(es) for your computer to go to see that website.</li>
  <li>Hosting.
This is the big decision you need to make, as hosting is the computer(s) where the web pages of your web site will live.</li>
</ul>

<p>The main questions aside from cost of hosting are:</p>
<ul>
  <li>How much space you get. Likely not a big issue when you’re just starting out.</li>
  <li>How much bandwidth you get. Also, likely not a big issue when you’re just starting out. You do want to setup analytics for your website to see how much traffic you get, as when your bandwidth increases, you may need to upgrade your hosting plan. With us, we do that for you dynamically.</li>
  <li>Security. Make sure you use a good <a href="https://www.privasectech.com/is-this-password-manager-any-good/">strong password</a> so attackers can’t brute force (use a program to try all the passwords they can) your password and deface your website. You’ll also want to ensure your website is secure using a TLS/SSL certificate. We do this for your, but some hosting providers do not. Make sure you have an A or A+ rating with <a href="https://www.ssllabs.com/ssltest/">Qualys ssl test</a>. Security is even more important if you have a database driven website like Wordpress that can be hacked, so you might consider static pages instead. We recommend <a href="https://jamstack.org/">Jamstack</a> if you’re going to hire a professional to develop your webpages for you.</li>
  <li>Speed. This is the big one, and most of the free and really cheap providers don’t optimize here. Google <a href="https://developers.google.com/web/updates/2018/07/search-ads-speed">blogged that most website visits are abandoned if your website takes more than 3 seconds to load</a>. They will lower your search engine optimization if it takes more than one second to load, so choosing a host based on this is very important. You can test out the speed of your website with <a href="https://developers.google.com/speed/pagespeed/insights/">Google Page Speed Insights</a>.</li>
</ul>

<p>If you’re looking for a cheap host that does most of these things for you, you’ve likely been recommended GoDaddy, Wix, SquareSpace, or Siteground or similar services, but chances are with these ones they will not meet the speed test as they’re often on shared hosting plans which means your website is on the same computer as hundreds to thousands of other websites, they often secret embed privacy trackers into your website, and several of them jack the prices up on year two, so do your homework here.</p>

<p>It’s also worth exploring a content delivery network (CDN) like <a href="https://www.cloudflare.com/cdn">Cloudflare</a>, this not only improves the security of your website, but a CDN will have servers all of the world setup to host your website as fast as possible to your users based on their location.</p>]]></content><author><name>Kris</name></author><category term="Tech Tip" /><summary type="html"><![CDATA[When building your website, it’s a bit overwhelming, and you’ve likely been recommended a certain provider that is as cheap and easy as possible. Like everything in business, you have to choose if you’d rather spend time, or money on building out your website. This post goes over the questions you should ask, no matter which provider you choose.]]></summary></entry><entry><title type="html">Website Colour Schemes</title><link href="/website-colour-schemes/" rel="alternate" type="text/html" title="Website Colour Schemes" /><published>2020-10-21T00:00:00-07:00</published><updated>2020-10-21T00:00:00-07:00</updated><id>/website-colour-schemes</id><content type="html" xml:base="/website-colour-schemes/"><![CDATA[<h2 id="colour-theory">Colour Theory</h2>

<p>One of the important topics of branding with your website is the colour scheme. It helps to have a basic understanding of <a href="https://www.colormatters.com/color-and-design/basic-color-theory">colour theory</a>. This includes knowing if you’re going to use a colour scheme such as analagous or complementary colours, 
<a href="https://en.wikipedia.org/wiki/Color_theory#Warm_vs._cool_colors">warm vs cool</a> and <a href="https://en.wikipedia.org/wiki/Color_theory#Color_harmony">colour harmony</a>. The colours you use will elicit a conscious or sub-conscious reaction, so make sure you choose your colours with strategic intention.</p>

<p>If you’re not using just one colour, you should pick and stick to a specific colour palette which should be used on all branding materials for your organization, including the website.</p>

<p>Canva has a comprehensive <a href="https://www.canva.com/learn/website-color-schemes/">article on colour schemes</a> if you want to do a deeper dive. I recommend a palette of no more than 5 colours, and use those colours in all of your company’s interactions including email/newsletter and social media so as to start to build it out as a branding exercise.</p>

<p>You can start to define your colour scheme with a site like <a href="https://coolors.co/">coolers.co</a>.</p>]]></content><author><name>Kris</name></author><category term="Tech Tip" /><summary type="html"><![CDATA[Colour Theory]]></summary></entry><entry><title type="html">Creating A Website With Jekyll</title><link href="/creating-a-website-with-jekyll/" rel="alternate" type="text/html" title="Creating A Website With Jekyll" /><published>2020-10-06T00:00:00-07:00</published><updated>2020-10-06T00:00:00-07:00</updated><id>/creating-a-website-with-jekyll</id><content type="html" xml:base="/creating-a-website-with-jekyll/"><![CDATA[<p>I’ve been slowly transitioning my websites from Wordpress to <a href="https://jekyllrb.com/">Jekyll</a> for a few reasons, most notable that a static website doesn’t have a database that can be hacked, and that it’s inherinitely faster in getting to the user, plus it’s always fun to learn something new. As a part of jekyll, you’ll also likely want to explore <a href="https://daringfireball.net/projects/markdown/">Markdown</a> and <a href="https://github.com/Shopify/liquid/wiki">Liquid</a>. You can follow the <a href="https://jekyllrb.com/docs/">offical documentation</a>, or mine:</p>

<p>If you’re transitioning from Wordpress to Jekyll, use <a href="https://github.com/benbalter/wordpress-to-jekyll-exporter">this plugin</a>.</p>

<h4 id="prerequisites">Prerequisites</h4>

<p>You’ll need to have ruby, gem, and bundle installed.</p>

<p><code class="language-plaintext highlighter-rouge">$ ruby -v</code></p>

<p><code class="language-plaintext highlighter-rouge">$ gem -v</code></p>

<p><code class="language-plaintext highlighter-rouge">$ bundle --version</code></p>

<p>If either of these don’t return a version number, <a href="https://www.ruby-lang.org/en/documentation/installation/">get them installed</a>.</p>

<h4 id="getting-started">Getting started</h4>

<p>You likely want to install a theme, so look through the <a href="https://jekyllrb.com/docs/themes/">various theme websites</a> and download the one you like the best.</p>

<p>I chose the <a href="https://github.com/rundocs/jekyll-rtd-theme">jekyll-rtd-theme</a> for <a href="https://votekris.com">votekris.com</a> so I did:</p>

<p><code class="language-plaintext highlighter-rouge">$ git clone https://github.com/rundocs/jekyll-rtd-theme.git</code></p>

<p><code class="language-plaintext highlighter-rouge">$ cd jekyll-rtd-theme</code></p>

<p><code class="language-plaintext highlighter-rouge">$ sudo gem update</code></p>

<p><code class="language-plaintext highlighter-rouge">$ sudo bundle update</code></p>

<p><code class="language-plaintext highlighter-rouge">$ bundle exec jekyll serve</code></p>

<p>You should now be able to go to <a href="http://127.0.0.1:4000/">http://127.0.0.1:4000/</a> in your browser and see the basic theme website! You can hit ctrl+c to stop it, and then edit <code class="language-plaintext highlighter-rouge">_config.yml</code> for the settings of that theme. After that, you should follow the documentation for that theme to edit the other files and directories. For markup, refer to the <a href="https://kramdown.gettalong.org/quickref.html">kramdown reference manual</a>.</p>

<p>Once you think you’ve got everything edited as appropriate, you can run <code class="language-plaintext highlighter-rouge">$ bundle exec jeykll serve</code> in a terminal, and now every time you edit a page or post and save it, this command will automagically integrate the changes, and you can reload the page in your browser to see your changes in real time just a website user would see them.</p>]]></content><author><name>Kris</name></author><category term="Tech Tip" /><summary type="html"><![CDATA[I’ve been slowly transitioning my websites from Wordpress to Jekyll for a few reasons, most notable that a static website doesn’t have a database that can be hacked, and that it’s inherinitely faster in getting to the user, plus it’s always fun to learn something new. As a part of jekyll, you’ll also likely want to explore Markdown and Liquid. You can follow the offical documentation, or mine:]]></summary></entry><entry><title type="html">Broken Link Checker</title><link href="/broken-link-checker/" rel="alternate" type="text/html" title="Broken Link Checker" /><published>2020-08-14T00:00:00-07:00</published><updated>2020-08-14T00:00:00-07:00</updated><id>/broken-link-checker</id><content type="html" xml:base="/broken-link-checker/"><![CDATA[<p>It’s very likely one of your websites has some broken links. I write this in the process of transitioning this website from Wordpress to Jekyll and I don’t want to copy over all o fthe images as it’s very likely many of the images on the ~10 year old Wordpress site are no longer referenced anywhere.</p>

<p>Introducing, <a href="https://github.com/stevenvachon/broken-link-checker">broken link checker or blc</a></p>

<p>To install, type this at the command line:</p>

<p><code class="language-plaintext highlighter-rouge">sudo npm install broken-link-checker -g</code></p>

<p>After that, check out the help for available options:</p>

<p><code class="language-plaintext highlighter-rouge">blc --help</code></p>

<p>A typical site-wide check might look like:</p>

<p><code class="language-plaintext highlighter-rouge">blc http://yoursite.com -ro</code></p>]]></content><author><name>Kris</name></author><category term="Audit" /><summary type="html"><![CDATA[It’s very likely one of your websites has some broken links. I write this in the process of transitioning this website from Wordpress to Jekyll and I don’t want to copy over all o fthe images as it’s very likely many of the images on the ~10 year old Wordpress site are no longer referenced anywhere.]]></summary></entry><entry><title type="html">Market Research Assessment</title><link href="/market-research-assessment/" rel="alternate" type="text/html" title="Market Research Assessment" /><published>2020-05-12T16:57:41-07:00</published><updated>2020-05-12T16:57:41-07:00</updated><id>/market-research-assessment</id><content type="html" xml:base="/market-research-assessment/"><![CDATA[<iframe class="wideiframe" src="https://docs.google.com/forms/d/e/1FAIpQLSdh0W-eYR-3lkYeUlzLOG9twvABCKoVLTZwcBflUCT4sQrddQ/viewform?embedded=true" width="640" height="1214" frameborder="0" marginheight="0" marginwidth="0">Loading…</iframe>]]></content><author><name>Kris</name></author><category term="Wordpress" /><summary type="html"><![CDATA[Loading…]]></summary></entry><entry><title type="html">2018 – A year of giving</title><link href="/2018-a-year-of-giving/" rel="alternate" type="text/html" title="2018 – A year of giving" /><published>2018-02-01T13:28:56-08:00</published><updated>2018-02-01T13:28:56-08:00</updated><id>/2018-a-year-of-giving</id><content type="html" xml:base="/2018-a-year-of-giving/"><![CDATA[<p>After 6 years of providing cost effective websites and website solutions like SEO and website audits, it’s time to give back, in a serious way. I want to give away a free website every week for a year. This will include domain name registration, website hosting, WordPress install and setup — all the techy stuff, so you can begin putting in your content and copy.</p>

<p>What I’m looking for is someone to help with the social media engagement side, someone who’s passionate about offering website packages, consultations, audits, and SEO help. I don’t care about accumulating followers, I’m looking to help those who aren’t in a place to help themselves currently, and that winning one of these packages can give them the leg up to get to the next stage along their journey.</p>

<p>Do you think you have what it takes to engage people on social media channels like Facebook and Instagram? If you’ve always wanted to prove you have what it takes, reach out to me, kris@onedaywebsite.ca. Tell me two things: 1) What you think you can do to help One Day Website achieve this vision, and what type of commitment you’re willing to offer and 2) What One Day Website could do for you? Help you setup your dream website? Help with auditing or search engine optimisation over your competitors on your website?</p>

<p>If I can successfully find a team to manage offering all of these packages for free, I intend on giving away over $15,000 CAD worth of products and services over the next year.</p>]]></content><author><name>Kris</name></author><category term="Community" /><summary type="html"><![CDATA[After 6 years of providing cost effective websites and website solutions like SEO and website audits, it’s time to give back, in a serious way. I want to give away a free website every week for a year. This will include domain name registration, website hosting, WordPress install and setup — all the techy stuff, so you can begin putting in your content and copy.]]></summary></entry><entry><title type="html">What is your value?</title><link href="/what-is-your-value/" rel="alternate" type="text/html" title="What is your value?" /><published>2015-12-11T12:39:59-08:00</published><updated>2015-12-11T12:39:59-08:00</updated><id>/what-is-your-value</id><content type="html" xml:base="/what-is-your-value/"><![CDATA[<p>I had a meeting with a potential client this morning, who was recommended One Day Website, as we often help clients with business strategy as well. When I asked the client what their conversion goals were, they said they want to get speaking gigs as a result of their website.</p>

<p>This client has a lot of content, which was accumulated over years, and would be hard for anyone to duplicate. It is unique, valuable, interesting, and drives traffic to their website. However, no where on the site does it mention that the individual running the website is willing or able to speak professionally.</p>

<p>As speaking engagement opportunities aren’t mentioned on the website, it goes without saying that there are no details about what the client is good at speaking about, or why. The entire exercise would be left up to the website visitor to simply imagine that the client was available for hire.</p>

<p>One of the first things I ask all potential clients, is to clearly define what their conversion goal is. From there, we can <a href="http://www.onedaywebsite.ca/subscribe-popups/">start to being discuss strategies</a> to optimize the website for conversions. But before that, we need to ensure we have a clearly defined value for the customer.</p>

<p>Many people make the mistake of stating what their product or service is, but I have more success with using the narrative of what the customer’s value is.</p>

<blockquote>
  <p>One Day Website optimizes your online business strategy.</p>
</blockquote>

<p>Notice that I did not say we do websites, we do analytics, we do business strategy, and a host of technical solutions. When you read the above sentence, you immediately know if what One Day Website is offering aligns with your business pains, or if it would provide you a business gain.</p>

<p>You likely have some perceived notions as to what the value is you provide, now you need to validate it with potential and existing customers. Once your value has been validated, make sure your messaging along these lines is clear.</p>]]></content><author><name>Kris</name></author><category term="Business" /><category term="Tech Tip" /><summary type="html"><![CDATA[I had a meeting with a potential client this morning, who was recommended One Day Website, as we often help clients with business strategy as well. When I asked the client what their conversion goals were, they said they want to get speaking gigs as a result of their website.]]></summary><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="/wp-content/uploads/2015/12/adding-value.jpg" /><media:content medium="image" url="/wp-content/uploads/2015/12/adding-value.jpg" xmlns:media="http://search.yahoo.com/mrss/" /></entry></feed>